Subscription boxes: the best and the worst. An honest comparison among the most famous

3. No Make No Life

No Make No Life (in short: NMNL) is a brand new Subscription Box full of beauty products (particularly skin care products, make-up and soaps) coming from Japan and part of the brand Tokyo Treat which includes different kind of Surprise Boxes. As everybody knows that Japanese women have the most radiant and flawless skin and they master perfectly the art of taking care of their own look, of course beauty products coming from the Land of the rising sun are totally attractive. Here it is NMNL’s catchphrase:

“nomakenolife” is a popular phrase used in Japan by people who believe that makeup is essential to their lives. We want to embrace this philosophy by delivering you high-quality and unique japanese cosmetics in a convenient monthly subscription box. we’ve got our in-house licensed beauty consultant selecting japanese beauty products that will improve your daily beauty routine!”

I chose an “open” subscription for No Make No Life: the kind of subscription that goes on authomatically month after month until you decide it’s time to unsuscribe.

Despite the shipping was perfect and perfectly on time, despite a beautiful packaging of both the box and the products inside it, I decided to unsubscribe after just 2 monthly boxes. Why? The answer is easy: I’m very very choosy when it comes to cosmetics and skincare products and NMNL offers extremely generics goods. That’s perfectly justified by the fact that all the items inside the box must be suitable for every kind of skin and complexion. But, as I said, I’m very demanding and these beauty products reminded me, more or less, those ones that are sold at the discount: coloured, scented and charming but not entirely satisfying when it comes to effectiveness.

Nevertheless I would recommend subscription to whomever hasn’t skin issues or to very young girls who appreciate the cuteness of the pakaging more than the composition or the texture of a cosmetic.